Differences

This shows you the differences between two versions of the page.

Link to this comparison view

Both sides previous revisionPrevious revision
Next revision		Previous revision
axanar_confidential_3 [2019/02/06 01:50] – [3. Confidential Tidbits] Carlos Pedrazaaxanar_confidential_3 [2019/02/11 18:21] (current) – UPDATES WITH MTM BLOG METRICS Carlos Pedraza
Line 2: Line 2:
 <fs smaller>**CHARTING SUPPORT** Eventually delivering //Axanar// to the films' supporters depends on successful fundraising on a variety of platforms, such as Patreon, but excluding the more popular crowdfunding services.</fs> <fs x-small>//Data/Patreon//</fs> <fs smaller>**CHARTING SUPPORT** Eventually delivering //Axanar// to the films' supporters depends on successful fundraising on a variety of platforms, such as Patreon, but excluding the more popular crowdfunding services.</fs> <fs x-small>//Data/Patreon//</fs>
  
-<fs x-small>FEBRUARY 5, 2019<wrap indent> |</wrap><wrap indent> MINIMUM 5 MINS / MAXIMUM 12 MINS READING TIME</wrap></fs>+<fs x-small>FEBRUARY 5, 2019 / UPDATED FEBRUARY 11<wrap indent> |</wrap><wrap indent> MINIMUM 6 MINS / MAXIMUM 13 MINS READING TIME</wrap></fs>
  
 ====== Denouncing Detractors Provokes Powerful Funding Feat ====== ====== Denouncing Detractors Provokes Powerful Funding Feat ======
Line 18: Line 18:
 <WRAP right round important 320px> <WRAP right round important 320px>
 {{::axamonitor_newsletter_splash-2.jpg?direct|}} {{::axamonitor_newsletter_splash-2.jpg?direct|}}
-<fs smaller><wrap em>SIGN UP</wrap> You can [[http://eepurl.com/ggkl9j|subscribe]] to our newsletter to be the first to read the latest news from **AxaMonitor**.</fs>+<fs smaller><wrap em>SIGN UP</wrap> You can [[http://eepurl.com/ggH_3H|subscribe]] to our newsletter to be the first to read the latest news from **AxaMonitor**.</fs>
 </WRAP> </WRAP>
  
Line 29: Line 29:
 After raising $1.7 million for the feature-length version of //Axanar// — the majority of that from donors on [[crowdfunding_platforms|Kickstarter and Indiegogo]] — Peters has to appeal to Star Trek fans yet again for more than $250,000 to pay for the production of two 15-minute short films. Some, dissatisfied with the direction taken by //Star Trek: Discovery//, are lulled by the Trek they saw evinced in //[[Prelude to Axanar]]//. They want to give Peters yet another chance to deliver. Others remain skeptical whether it's worth throwing good money [[studio-financials|after bad]]. After raising $1.7 million for the feature-length version of //Axanar// — the majority of that from donors on [[crowdfunding_platforms|Kickstarter and Indiegogo]] — Peters has to appeal to Star Trek fans yet again for more than $250,000 to pay for the production of two 15-minute short films. Some, dissatisfied with the direction taken by //Star Trek: Discovery//, are lulled by the Trek they saw evinced in //[[Prelude to Axanar]]//. They want to give Peters yet another chance to deliver. Others remain skeptical whether it's worth throwing good money [[studio-financials|after bad]].
  
 +<WRAP important>
 +=== Monitoring YouTube Metrics ===
 +
 +<fs smaller><wrap em>UPDATE</wrap> The vulgar, name-calling third episode of //Axanar: Confidential// experienced a 61 percent audience drop, according to [[https://monitoringthetrekmonitors.wordpress.com/2019/02/11/monitor-wrap-11-2-19/|a report]] on the Monitoring the Trek Monitor blog.  \\
 +<wrap indent>That, "despite Jonathan Lane being on," MTM posted, and amid controversy for Lane's "mentions of terrorists, dicks, disloyalty and loss of erections." The blog added:</wrap> \\
 +<wrap indent>"It appears that very few, if any, Axanar supporters found any of the above mentions of people [[https://www.youtube.com/playlist?list=PL6_j_wDKziCz6TxFPRhM3u2IKS-ek6AfC|being dicks or people losing erections]] rude.(([[https://monitoringthetrekmonitors.wordpress.com/2019/02/11/monitor-wrap-11-2-19|"Monitor Wrap 11-2-19,"]] Monitoring the Trek Monitor blog, 2/11/19.))</wrap></fs>
 +</WRAP>
 <WRAP right 425px> <WRAP right 425px>
 {{youtube>IDDI8KeRsug?large|Axanar Confidential #3: Disloyalty}} {{youtube>IDDI8KeRsug?large|Axanar Confidential #3: Disloyalty}}
Line 41: Line 48:
 Rent to keep that warehouse — technically a separate legal entity from [[Axanar Productions]] — open could range from as little as $24,000 to as much as $48,000 a year. If, as Peters admitted on YouTube, he's forced to move to a smaller facility,(([[yout> ANT31tjW3ck|Axanar Confidential #3]], Axanar YouTube channel, 2/4/19.)) the rent would bring //Axanar//'s total cost to $264,000. Rent to keep that warehouse — technically a separate legal entity from [[Axanar Productions]] — open could range from as little as $24,000 to as much as $48,000 a year. If, as Peters admitted on YouTube, he's forced to move to a smaller facility,(([[yout> ANT31tjW3ck|Axanar Confidential #3]], Axanar YouTube channel, 2/4/19.)) the rent would bring //Axanar//'s total cost to $264,000.
  
---> Go Deeper » Challenges — (285 words | 2 mins. reading time)#+--> Go Deeper » Challenges — (2 mins. reading time)#
 <fs x-large>**Challenges**</fs> \\ <fs x-large>**Challenges**</fs> \\
 Lane confided he himself is skeptical about Axanar's prospects to raise anywhere near a quarter-million dollars without public crowdfunding. "It's gonna be tough," he said. "I don't think you can raise $250,000 for //Axanar//." Lane confided he himself is skeptical about Axanar's prospects to raise anywhere near a quarter-million dollars without public crowdfunding. "It's gonna be tough," he said. "I don't think you can raise $250,000 for //Axanar//."
Line 81: Line 88:
 === Why This Matters === === Why This Matters ===
  
-Peters' Patreon effort challenged Axanar supporters to help him keep the 6,000 square foot warehouse he calls Ares Studios. His goal is $4,000 a month by the spring, when he must choose whether he can afford to stay or must move to a nearby facility half the size. Without any change in donation patterns since he began, the Patreon campaign was projected to fall well short of that goal.+Peters' Patreon effort challenged Axanar supporters to help him keep the 6,000 square foot warehouse he calls Ares Studios after his sponsor, Other World Computing, [[axanar_confidential|withdrew its support]]. His goal is $4,000 a month by the spring, when he must choose whether he can afford to stay or must move to a nearby facility half the size. Without any change in donation patterns since he began, the Patreon campaign was projected to fall well short of that goal.
 ---- ----
 <WRAP>//**__« Every time somebody donates to the Patreon, a detractor loses an erection! »__**// <wrap indent>//— Axanar surrogate Jonathan Lane celebrates new donors during //Axanar: Confidential</wrap> <WRAP>//**__« Every time somebody donates to the Patreon, a detractor loses an erection! »__**// <wrap indent>//— Axanar surrogate Jonathan Lane celebrates new donors during //Axanar: Confidential</wrap>
Line 90: Line 97:
 === Details === === Details ===
  
-**Not Like Terrorists, but Like Terrorists** After stating he was not comparing his detractors to Muslim terrorists, Lane immediately proceeded to compare them Muslim terrorists. "Deep down, [Muslim terrorists] like to blow things up," he said. "[They] are people who are dicks. … For the detractors, they are inherently dicks."+**Not Like Terrorists, but Like Terrorists** After stating he was not comparing his detractors to Muslim terrorists, Lane immediately proceeded to compare them to Muslim terrorists. "Deep down, [Muslim terrorists] like to blow things up," he said. "[They] are people who are dicks. … For the detractors, they are inherently dicks."
  
-**Losing Erections** Lane appearance included jokes aimed at Axanar critics, including one where he gleefully exclaimed at the number of Patreon donors added during the livestream: "Every time somebody donates to the Patreon, a detractor loses an erection!"+**Losing Erections** Lane's appearance included jokes aimed at Axanar critics, including one where he gleefully exclaimed at the number of Patreon donors added during the livestream: "Every time somebody donates to the Patreon, a detractor loses an erection!"
  
 <WRAP right 425px> <WRAP right 425px>
Line 99: Line 106:
 </WRAP> </WRAP>
  
-**Irrelevant Detractors** Both Lane and Peters regularly dismiss their critics as "pathological stalkers," "irrelevant" and small in number (Lane insists no more than 80 despite 915 members in [[face>groups/AxaMonitor|AxaMonitor's Facebook]] group). Even so, bashing their critics, combined with direct appeals to sign up for Patreon, appeared to provide a jolt to the moribund funding effort, which Lane admitted, "yeah, it slowed dramatically." He said he preferred to interpret the data as "a glass half full, I think 75 percent full."+**Irrelevant Detractors** Both Lane and Peters regularly dismiss their critics as "assholes," "pathological stalkers," "irrelevant" and small in number (Lane insists no more than 80 despite 915 members in [[face>groups/AxaMonitor|AxaMonitor's Facebook]] group). Even so, bashing their critics, combined with direct appeals to sign up for Patreon, appeared to provide a jolt to the moribund funding effort, which Lane admitted, "yeah, it slowed dramatically." He said he preferred to interpret the data as "a glass half full, I think 75 percent full."
  
---> Go Deeper » Paying the Rent — (244 words | 2 mins. reading time)#+--> Go Deeper » Paying the Rent — (2 mins. reading time)#
 [{{ ::projections_2-5-19.jpg?direct&400|**FALLING SHORT** Despite upward trends in earnings and patrons, the two aren't projected to amount to enough to meet Alec Peters' $4,000 goal. <fs smaller>//Click image to view full size.//</fs>}}] [{{ ::projections_2-5-19.jpg?direct&400|**FALLING SHORT** Despite upward trends in earnings and patrons, the two aren't projected to amount to enough to meet Alec Peters' $4,000 goal. <fs smaller>//Click image to view full size.//</fs>}}]
  
Line 117: Line 124:
 <WRAP center 90%> <WRAP center 90%>
   * **Stream of Resignations** of Axanar's key creative and administrative personnel.   * **Stream of Resignations** of Axanar's key creative and administrative personnel.
-  * **Overtaking Trek.fm**, producer of more than 20 Trek-related podcasts, on Patreon, claiming the Ares Studios campaign had more donors and was earning more.+  * **Overtaking Trek.fm**, producer of nearly 30 Trek-related podcasts, on Patreon, claiming the Ares Studios campaign had more donors and was earning more.
   * **More Dicks, More Jokes** The word seemed to be Lane's favorite, this time in reference to Star Trek's owner, [[CBS]]. He also added another joke at detractors' expense.   * **More Dicks, More Jokes** The word seemed to be Lane's favorite, this time in reference to Star Trek's owner, [[CBS]]. He also added another joke at detractors' expense.
   * **Don't Believe the Internet** Peters derided gullible people for believing what's said about him and Axanar on the Internet instead of getting their information directly from him.   * **Don't Believe the Internet** Peters derided gullible people for believing what's said about him and Axanar on the Internet instead of getting their information directly from him.
 </WRAP> </WRAP>
  
---> Go Deeper » (459 words | 3 mins. reading time)#+--> Go Deeper » (3 mins. reading time)#
 <fs larger>**Resignations**</fs> \\ <fs larger>**Resignations**</fs> \\
 Lane and Peters went on at length (see the clip, [[#why it matters|Disloyalty]]) condemning "key people" who had resigned from Axanar then became critics, including: Lane and Peters went on at length (see the clip, [[#why it matters|Disloyalty]]) condemning "key people" who had resigned from Axanar then became critics, including:
Line 151: Line 158:
 <fs larger>**Don't Believe Everything You Read on the Internet**</fs> \\ <fs larger>**Don't Believe Everything You Read on the Internet**</fs> \\
 \\ \\
-Peters told viewers they shouldn't gullibly accept what other write about him and Axanar on the Internet.  people for believing what's said about him and Axanar on the Internet instead of getting their information directly from him. For example, he pointed to Axanar's website: “All the information is there” about Axanar's financials." Except it’s not. The avowed “[[financial_review_findings|independent]]” financial report was [[studio-financials|surreptitiously removed]] from the site, reportedly at the demand of the chairman of the review committee, who never actually signed off on it.+Peters told viewers they shouldn't gullibly accept what other write about him and Axanar on the Internet.  people for believing what's said about him and Axanar on the Internet instead of getting their information directly from him. 
 + 
 +For example, he pointed to Axanar's website: “All the information is there” about Axanar's financials." Except it’s not. The avowed “[[financial_review_findings|independent]]” financial report was [[studio-financials|surreptitiously removed]] from the site, reportedly at the demand of the chairman of the review committee, who never actually signed off on it.
  
 <-- <--