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axanar_indiegogo_details [2016/03/05 01:06] – [About the Indiegogo Data] Carlos Pedraza | axanar_indiegogo_details [2017/12/12 12:04] (current) – [Donations Divvied Up] Carlos Pedraza | ||
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- | ====== Axanar Indiegogo Details ====== | + | <WRAP box 600px> |
- | [{{ ::accountability.jpg|**ACCOUNTABILITY** graphic | + | {{::st-axanar-indiegogo.jpg|}}\\ |
+ | <wrap lo>**STAR TREK** Image from Axanar Indiegogo campaign's pitch video.</ | ||
+ | </ | ||
+ | ====== Axanar Indiegogo Details ====== | ||
+ | {{TOC}} | ||
<wrap lo>// | <wrap lo>// | ||
See also: [[Prelude Kickstarter Details]] and [[Axanar Kickstarter Details]]//</ | See also: [[Prelude Kickstarter Details]] and [[Axanar Kickstarter Details]]//</ | ||
- | This is an analysis of the publicly available information about Axanar' | + | This is an analysis of the publicly available information about Axanar' |
+ | |||
+ | This third crowdfunding effort by Axanar had now moved to Kickstarter' | ||
- | <WRAP center round important> | ||
===== About the Indiegogo Data ===== | ===== About the Indiegogo Data ===== | ||
The campaign ended with a total $574,434 raised from 7,660 donors. However, 1,102 people appeared to donate $69,789 without selecting perks, so the amount each contributed was not publicly disclosed. Each average undisclosed donation, however, is about $63. | The campaign ended with a total $574,434 raised from 7,660 donors. However, 1,102 people appeared to donate $69,789 without selecting perks, so the amount each contributed was not publicly disclosed. Each average undisclosed donation, however, is about $63. | ||
- | </ | ||
+ | {{page> | ||
==== Donations Divvied Up ==== | ==== Donations Divvied Up ==== | ||
+ | [{{ :: | ||
Consequently, | Consequently, | ||
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* **Donors of small amounts** (under $100) made up more than three-fourths of the total number of those who supported //Axanar// (//Figure 1//). | * **Donors of small amounts** (under $100) made up more than three-fourths of the total number of those who supported //Axanar// (//Figure 1//). | ||
* However, those small donations only made up 40 percent of the total dollars raised (//Figure 2//). | * However, those small donations only made up 40 percent of the total dollars raised (//Figure 2//). | ||
- | * **Just a sliver** of donors (25, or 0.4 percent) made contributions of more than $1,000 (//Figure 1//). In fact, just seven donated | + | * **Just a sliver** of donors (25, or 0.4 percent) made contributions of more than $1,000 (//Figure 1//). In fact, the combined donations of just seven raised |
* Those 25 donors contributed almost one-fifth of the dollars raised (//Figure 2//). | * Those 25 donors contributed almost one-fifth of the dollars raised (//Figure 2//). | ||
* Meanwhile, **mid-level donors** (between $100-$600) were only a quarter of those who supported the campaign (//Figure 1//), but made up 43 percent of the total dollars raised (//Figure 2//). | * Meanwhile, **mid-level donors** (between $100-$600) were only a quarter of those who supported the campaign (//Figure 1//), but made up 43 percent of the total dollars raised (//Figure 2//). | ||
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The following chart displays the number of donors distributed across the 29 funded levels offered by the campaign. | The following chart displays the number of donors distributed across the 29 funded levels offered by the campaign. | ||
+ | |||
+ | === Top 5 Perks === | ||
+ | {{ : | ||
+ | |||
+ | Based on the data in //Figure 3// below, the Top 5 perks selected by donors were: | ||
+ | |||
+ | ^ ^ Amount | ||
+ | ^ 1. | $25 | Download of // | ||
+ | ^ 2. | $75 | //Axanar// Blu-ray | ||
+ | ^ 3. | $150 | //Axanar// Deluxe Blu-ray | ||
+ | ^ 4. | $35 | Starfleet Fourth Fleet patch | 414 | | ||
+ | ^ 5. | $10 | Backers page, access to Donors' | ||
+ | ^ ^ Top 5 perks raised $281,920 (56 percent of total) from 4,915 donors (75 percent of total) ||| | ||
+ | |||
+ | <WRAP centeralign> | ||
+ | <wrap lo>// | ||
+ | </ | ||
{{: | {{: | ||
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</ | </ | ||
+ | {{ : | ||
+ | === High-End Perks === | ||
+ | |||
+ | These are the rewards offered to the highest-paying contributors: | ||
+ | |||
+ | ^ | ||
+ | | | ||
+ | | | ||
+ | | | ||
+ | | | ||
+ | | | ||
+ | ^ ^ These 14 people contributed $69,000 (14 percent of the total) || | ||
+ | |||
+ | {{page> | ||
+ | |||
+ | {{section> | ||
---- | ---- | ||
- | **Keywords** {{tag> | + | **Keywords** {{tag> |